With the Super Bowl officially behind us, the next array of events are gearing up that will draw travelers from across the country and around the world. From high-octane sports competitions to world-famous music festivals, cultural celebrations, and historical spectacles, there is something for every kind of traveler.
These events often generate a shocking amount of revenue for the travel industry and, especially, for the cities hosting them. For example, Taylor Swift’s 2024 Eras Tour generated an estimated $10 billion dollars across the cities where she performed. Every concert was the equivalent of a Super Bowl for the host city.
Will there be an event in 2025 quite like the Eras Tour? Maybe not. But there are plenty of things to see and places to visit. Whether you are looking for thrilling entertainment, athletic excellence, or a deep dive into American traditions, these top events should be on your radar when planning your 2025 travels.
1. Daytona 500
Date: February 16, 2025
Location: Daytona Beach, Florida
Kicking off the NASCAR season, the Daytona 500 is one of the most prestigious motorsports events in the world. Racing fans flock to Daytona International Speedway for the high-speed drama, nail-biting finishes, and the sheer excitement that surrounds “The Great American Race.” Beyond the track, visitors can soak up the Florida sunshine on the beach, explore the local nightlife, and enjoy the vibrant energy of this annual spectacle.
2. South by Southwest (SXSW)
Dates: March 7–15, 2025
Location: Austin, Texas
SXSW is a globally recognized festival that celebrates the convergence of film, music, and technology. Austin becomes a hub for creatives, entrepreneurs, and music lovers as the city hosts film premieres, keynote speakers, interactive media showcases, and countless live music performances. If you are an innovator or just someone looking for an electric atmosphere filled with fresh ideas and amazing performances, SXSW is a must-visit.
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3. Coachella Valley Music and Arts Festival
Dates: April 11–20, 2025
Location: Indio, California
One of the world’s most famous music festivals, Coachella attracts top-tier artists and music lovers from all over. Set against the backdrop of the California desert, attendees can enjoy performances from a variety of genres, explore large-scale art installations, and indulge in gourmet food. The festival is as much a fashion event as it is a music one, making it a cultural hotspot every spring.
4. The Masters Tournament
Dates: April 7–13, 2025
Location: Augusta, Georgia
For golf enthusiasts, there is no event more prestigious than The Masters at Augusta National. This legendary tournament draws the world’s best golfers as they compete for the iconic green jacket. The Masters offers fans a chance to witness history in a setting renowned for its beauty and tradition. Even if you’re not an avid golfer, the experience of attending this event is unmatched.
5. Boston Marathon
Date: April 21, 2025
Location: Boston, Massachusetts
The Boston Marathon is the world’s oldest annual marathon and remains one of the most celebrated races. Runners from across the globe take on the grueling course, cheered on by enthusiastic spectators who line the streets of Boston. The event symbolizes endurance, perseverance, and the city’s resilient spirit, making it a powerful experience whether you’re a participant or a supporter.
6. Kentucky Derby
Date: May 3, 2025
Location: Louisville, Kentucky
The Kentucky Derby is often called “The Most Exciting Two Minutes in Sports.” Held at Churchill Downs, this event is as much about fashion and tradition as it is about horse racing. Attendees don extravagant hats, sip mint juleps, and immerse themselves in the pageantry of this iconic American event. The Derby’s festive atmosphere makes it a bucket-list experience for many.
7. FIFA Club World Cup
Dates: June 14–July 13, 2025
Location: Various cities across the United States
For soccer fans, 2025 will be historic as the United States hosts the FIFA Club World Cup. Featuring champion clubs from every continent, this tournament will be played in multiple cities, giving American fans a rare chance to witness world-class club soccer up close. With international teams competing at the highest level, the excitement will be unmatched.
8. Comic-Con International: San Diego
Dates: July 24–27, 2025
Location: San Diego, California
For pop culture enthusiasts, San Diego Comic-Con is the ultimate pilgrimage. This massive convention celebrates everything from comics and movies to TV shows, gaming, and cosplay. Fans flock to San Diego to see exclusive previews, meet celebrities, and experience the vibrant geek culture firsthand. Whether you’re a casual fan or a die-hard collector, this event offers an unforgettable experience.
9. Sturgis Motorcycle Rally
Dates: August 1–10, 2025
Location: Sturgis, South Dakota
For motorcycle enthusiasts, the Sturgis Motorcycle Rally is the ride of a lifetime. This legendary event brings together bikers from all over the world for ten days of concerts, scenic rides, and camaraderie. Nestled in the Black Hills, Sturgis offers breathtaking landscapes and an unparalleled sense of freedom for riders and spectators alike.
10. Albuquerque International Balloon Fiesta
Dates: October 4–12, 2025
Location: Albuquerque, New Mexico
One of the most breathtaking spectacles in the world, the Albuquerque International Balloon Fiesta features hundreds of hot air balloons taking to the skies in a dazzling display of color. Attendees can watch mass ascensions, enjoy evening balloon glows, and take part in family-friendly festivities. This event is a dream for photographers and those who appreciate stunning landscapes.
11. Macy’s Thanksgiving Day Parade
Date: November 27, 2025
Location: New York City, New York
A staple of the holiday season, the Macy’s Thanksgiving Day Parade is one of the most famous parades in the world. Featuring giant character balloons, marching bands, elaborate floats, and celebrity performances, the parade draws millions of spectators both in person and on television. Watching Santa Claus arrive at the end of the parade marks the official start of the Christmas season in New York City.
12. Christmas Spectacular Starring the Radio City Rockettes
Dates: November–December 2025
Location: New York City, New York
For those looking to experience the magic of the holidays, the Radio City Christmas Spectacular is a must-see event. Featuring the world-famous Rockettes, this annual show includes stunning choreography, dazzling costumes, and beloved holiday music. It’s a timeless tradition that brings festive joy to audiences of all ages.
What Will You Experience in 2025?
These top events in the U.S. in 2025 offer something for everyone—whether you’re a sports fanatic, music lover, adventure seeker, or pop culture enthusiast. Planning your travels around these experiences can turn an ordinary trip into an unforgettable adventure. Which of these events will you be attending in 2025?
